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Asia Pacific University of Technology & Innovation (APU)
Asia Pacific University of Technology (APU) is a top private university in Malaysia that combines technology, innovation, and creativity to equip graduates with the skills to thrive in the global business and society. APU has received numerous national and international awards, building a reputation as an impressive university that produces highly employable graduates. These graduates are equipped to make immediate contributions to their respective industries.
Yearly Tuition Fees
Other Fees
Course Overview
The Doctor of Business Administration (DBA) at Asia Pacific University of Technology & Innovation (APU) is a technology-infused leadership programme designed to equip professionals with advanced skills in strategic management, digital transformation, and data analytics. Graduates are prepared for senior roles such as Chief Executive Officer (CEO), Management Consultant, and Business Research Analyst.
Program Structure
- Pre-Requisite Modules (for non-business students): Managing People, Understanding Customers, Managerial Finance, Business Environment & Strategic Planning
- Core Modules: Strategic Management for Integrated Value Creation, Accounting and FinTech in Digital Transformation, Advanced Marketing Intelligence and Research, Research Methodology, Leadership and Organisational Science, Digital Thinking and Innovation Management, Data Science and Business Analytics, Quantitative Research or Qualitative Research, Digital Business Transformation, Global Economic and Business Issues
- Dissertation: In-depth research project in a chosen area of business administration
Entry Requirements
- Master’s degree in related fields, or its equivalent qualification as accepted by the Senate
- Master’s degree in non-related fields with relevant working experience, subject to a rigorous internal assessment
- Master’s degree in non-related fields without relevant working experience, subject to passing pre-requisite courses
- International students: IELTS 6.0 or equivalent
Career Opportunities
- Chief Executive Officer (CEO)
- Management Consultant
- Business Research Analyst
- Market Research Analyst
- Entrepreneur
- Economist
- Professor
- Chief Marketing Officer (CMO)
- General Manager
- Analytics & Reporting Manager
- Decision Analytics Manager
- International Marketing Manager
Highlights
- Duration: Full-time (3 years), Part-time (4 years)
- Intakes: Full-time – 12 May 2025, 25 Aug 2025, 15 Dec 2025; Part-time – 11 Apr 2025, 13 Jun 2025, 15 Aug 2025, 31 Oct 2025
- Dual Accreditation: Option to obtain a CMI Level 7 Diploma in Strategic Management and Leadership Practice
- Endorsed by the Malaysian Institute of Accountants (MIA)
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