Asia Pacific University of Technology & Innovation (APU)

Asia Pacific University of Technology (APU) is a top private university in Malaysia that combines technology, innovation, and creativity to equip graduates with the skills to thrive in the global business and society. APU has received numerous national and international awards, building a reputation as an impressive university that produces highly employable graduates. These graduates are equipped to make immediate contributions to their respective industries.

Course Information

Academic Qualification

Master

Duration

2.5 years

Intake

January , August, October

English Requirement

Class Type

ODL

Offer Letter

Free

Yearly Tuition Fees

First Year

15,500

MYR

Second Year

15,500

MYR

Total Tuition Fees 31,000 MYR

Other Fees

University International Admission fee 6,500 MYR

Refundable Deposit 1,500 MYR

Total Additional Fees 8,000 MYR

Grand Total (All Fees) 39,000 MYR

Course Overview

The Master of Business Administration with a specialism in Digital Leadership (ODL) at Asia Pacific University of Technology & Innovation (APU) empowers students with advanced skills to navigate digital transformation complexities. This 100% online programme integrates managerial expertise, digital acumen, and visionary thinking, preparing graduates for roles such as Digital Business Analyst, Digital Transformation Manager, and Chief Marketing Officer (CMO).

Program Structure

Pre-requisite Modules (for non-business students): Managing People, Understanding Customers, Managerial Finance, Business Environment & Strategic Planning
Core Modules: Organisational Behaviour, Managerial Finance, Managerial Economics, Business Intelligence Systems, Global Strategic Management, Strategic Marketing Management, Statistical Decision Making, Entrepreneurship, Human Resource Management, Research Methodology, Project
Specialisation Modules: Leading Digital Business Transformation, Big Data Analytics and Technologies, Digital Execution

Entry Requirements

Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.
International students: IELTS 6.0 or equivalent.

Career Opportunities

Digital Business Analyst
Digital Transformation Manager
Chief Marketing Officer (CMO)
Business Development Manager
Corporate Strategy Manager
Entrepreneur

Highlights

Duration: Part-time (2.5–3 years)
Mode: 100% Online (Open & Distance Learning)
Intakes: April, June, August, October
Dual Accreditation: Option to opt-in for a CMI Level 7 Diploma in Strategic Management and Leadership Practice

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Master of Business Administration with a specialism in Digital Leadership (ODL) at Asia Pacific University of Technology & Innovation (APU)