
City University
City University Malaysia Provides high-quality industry and market-driven education courses and programs to cultivate knowledge-based, socially responsible leaders and managers. Cultivate high-quality graduates to maintain a balance between professional skills, communication skills, curiosity, ethical behavior, and employability for lifelong learning. To become a recognized leading university of higher learning, unswervingly pursuing excellence and perfection.
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Course Overview
The Master of Creative Industries and Communication (MCIC) at City University provides a comprehensive framework integrating communication, entrepreneurial, production, and research skills essential for professional success in the creative industries and communication sectors. This mixed-mode programme combines taught courses and research, preparing graduates for dynamic roles in media production, digital marketing, public relations, arts management, and cultural policy.
Program Structure
- Core Courses: Research Methods for Creative Industries and Communication; Contemporary Issues in Creative Industries and Communication Practices; Media and Digital Culture; Entrepreneurship and Innovation; Integrated Advertising, Promotion, and Marketing Communications.
- Dissertation: An in-depth research project allowing students to explore a specific area of interest within the creative industries and communication field.
Entry Requirements
- A Bachelor’s Degree (Level 6, MQF) or its equivalent, with a minimum CGPA of 2.75, as accepted by the HEP Senate.
- A Bachelor’s Degree (Level 6, MQF) or its equivalent, with a minimum CGPA of 2.50 and not meeting CGPA of 2.75, can be accepted subject to rigorous internal assessment.
- A Bachelor’s Degree (Level 6, MQF) or its equivalent, not meeting CGPA of 2.50, can be accepted subject to a minimum of 5 years working experience in a relevant field.
- For international students: A minimum score of IELTS 6.0 or its equivalent.
Career Opportunities
- Media Producer
- Digital Marketing Specialist
- Public Relations Manager
- Arts Manager
- Cultural Policy Advisor
Highlights
- Duration: 12 months
- Credit Hours: 40
- Intakes: January/February, May/June, September/October
- Mode: Full-time and Part-time
- Location: Petaling Jaya
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