
INTI International University
INTI University Malaysia Edge offers a unique learning experience that can take you to new heights. Our partnerships with renowned universities around the world enable you to achieve higher qualifications and broaden your global perspective. Our internationally recognized education goes beyond just paper qualifications, equipping you with the skills and qualities to stand out in any job or location. At INTI University Malaysia, we prioritize an innovative, personalized, and international approach to education, providing you with an exceptional learning experience.
Yearly Tuition Fees
Other Fees
Course Overview
The Bachelor of Arts (Honours) in Marketing, offered in collaboration with the University of Hertfordshire, UK, at INTI International College Subang, equips students with essential skills in marketing, consumer behaviour, and digital communications. Graduates are prepared for dynamic roles such as Brand Manager, Product Manager, Market Research Manager, Customer Service Manager, and Sales Manager.
Program Structure
- Year 1: Foundational courses including Economics for Business, Principles of Marketing, and Digital Marketing Essentials.
- Year 2: Intermediate studies covering Consumer Behaviour, Strategic Marketing Planning, and Services Marketing.
- Year 3: Advanced topics such as Market and Social Research, Managing Media & Communications, and Strategic Brand Management.
Entry Requirements
- STPM: Minimum of two passes at Grade C+ (GP 2.33) and SPM grade C in Mathematics.
- A-Level: Minimum of two full passes totaling 80 UCAS points and grade C in either SPM or O-Level Mathematics.
- UEC: 5Bs including at least a pass in Mathematics and a credit in English.
- IELTS: Score of 6.0 (with no less than 5.5 in any band).
Career Opportunities
- Brand Manager
- Product Manager
- Market Research Manager
- Customer Service Manager
- Sales Manager
Highlights
- Duration: 3 years
- Intakes: January, April, August
- Campus: INTI International College Subang
Would you like to apply to INTI International University?
To get BA (Hons), University of Hertfordshire, UK (Management & Marketing) - Subang Jaya