
Mahsa University
MAHSA University is the abbreviation of Malaysia United Health Sciences Research Institute, founded in 2004 by Professor Tan Sri Dr. Hj. Mohamed Haniffa (Mohamed Haniffa) the Prime Minister and the Executive Chairman of MAHSA Group. Professor Haniffa is a medical clinician. His vision involves the establishment of outstanding academic excellence in the fields of medicine, biological sciences, dentistry, pharmacy, health sciences, nursing, business, finance, hotel management, information technology, and engineering in Southeast Asia. Entering the second decade of the 21st century, MAHSA University envisions leading research and innovation in its field of expertise, which is driven by the needs and capabilities of IR4.0, as indicated by the results of its past research programs.
Yearly Tuition Fees
Other Fees
Course Overview
The Diploma in Marketing at MAHSA University provides students with comprehensive knowledge and practical skills in business disciplines, preparing them for dynamic careers in the evolving marketing landscape. Graduates are equipped to engage customers, foster brand loyalty, and execute strategic marketing campaigns, leading to roles such as Marketing Researcher, Advertising Executive, and Digital Marketing Executive.
Program Structure
- Year 1: Introduction to Business, Accounting 1 & 2, Business English 1 & 2, Microeconomics, Macroeconomics, Business Mathematics, Information Technology, Business Statistics, Introduction to Finance, Principles of Marketing
- Year 2: Business & Company Law, Business Communication, Fundamentals of Entrepreneurship, Fundamentals of Management, Introduction to E-Commerce, Retail Management, Business Research Methods, Customer Relations, International Marketing, Service Marketing, Ethical Issues in Marketing, Consumer Behaviour, Advertising and Sales Promotion
- Year 3: Industrial Training (4 months)
Entry Requirements
- SPM: Pass with a minimum of three (3) credits
- UEC: Pass with a minimum of grade B in three (3) subjects
- O-Level: Pass with a minimum of grade C in three (3) subjects
- SKM: Pass with level three (3) in a related field and pass SPM with a minimum of one (1) credit in any subject
- Certificate: Pass any relevant Certificate Programme (Level 3, MQF)
- STPM: Pass with a minimum grade C (CGPA 2.0)
- Others: Recognized Malaysian qualifications or their equivalent
Career Opportunities
- Marketing Researcher
- Advertising Executive
- Advertising Account Planner
- Digital Marketing Executive
- Sales Executive
- Creative Executive
- Social Media Executive
- Purchasing Development Executive
Highlights
- Duration: 2.5 years
- Intakes: January, March, August
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