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Management and Science University (MSU)
Welcome to the Management and Science University (MSU), a leading private university in Malaysia situated in Shah Alam, Selangor. At MSU, we focus on nurturing graduates with exceptional academic prowess and well-honed soft skills, fostering a generation of well-rounded and globally competitive professionals. With a vast network of over 300 partner institutions across the globe, MSU stands as one of Malaysia's premier private universities, distinguished by prestigious accolades such as QS World University Rankings. Since our establishment in 2001, MSU has proudly achieved the coveted "Excellent Status University" rating twice, as designated by the national education authorities. Additionally, we have been honored by the Malaysian Ministry of Higher Education as the "Best Entrepreneurial Private University," a testament to our commitment to innovation and excellence. In the latest Quacquarelli Symonds (QS) World University Rankings (WUR) by Subject 2023, MSU has achieved remarkable milestones. We proudly hold positions in the esteemed Top 50, Top 150, and Top 350 categories. Specifically, MSU has earned its place as the World's Top 50 University for Hotel and Leisure Management, the World's Top 150 University for Art and Design, and the World's Top 350 University for Business and Management Studies. Join us at MSU, where academic distinction meets global recognition, and embark on a transformative educational journey that propels you toward a future of endless possibilities.
Yearly Tuition Fees
Other Fees
Course Overview
The Bachelor of Management (Public Relations and Entertainment) (Hons) at Management and Science University (MSU) equips students with essential skills in public relations, entertainment management, and strategic communication, preparing graduates for dynamic roles such as Media Director, Advertising & Promotion Executive, Public Relations Manager, and Event Manager.
Program Structure
- Year 1: Introduction to Public Relations, Practices of Management, Publicity Media and Public Relations Writing, Entertainment Management
- Year 2: Corporate Communication Management, Social Media in Public Relations, Visual Communication, Mandarin
- Year 3: Advertising and Promotion in Public Relations, Strategic Public Relations Management, Industrial Training
Entry Requirements
- STPM with at least a C (2.00 CGPA) in two subjects
- A-Level with a Pass in two subjects
- UEC with at least a B in five subjects
- Matriculation/Foundation with at least 2.00 CGPA
- Other qualifications recognized by the Malaysian Government
Career Opportunities
- Media Director
- Advertising & Promotion Executive
- Public Relations Manager
- Event Manager
Highlights
- Duration: 3 years
- Intakes: February, July, September
Would you like to apply to Management and Science University (MSU)?
To get Bachelor of Management (Public relations and entertainment (Hons)