Universiti Selangor (UNISEL)

Experience a world-class education at Universities Selangor (UNISEL), where academic excellence meets industry-driven innovation. As the first state-owned university in Malaysia, UNISEL provides a vibrant learning environment designed to empower you with practical skills and professional expertise. Through our strong industry links and diverse range of programs, we go beyond traditional learning to ensure you are globally competitive and ready to lead in your chosen career.

Course Information

Academic Qualification

Bachelor

Duration

3 years years

Intake

November and December 2026

English Requirement

Not specified

Class Type

Full Time

Offer Letter

Free

Yearly Tuition Fees

First Year

47,910

MYR

Total Tuition Fees 47,910 MYR

Course Overview

The Bachelor of Marketing (Hons) at Universiti Selangor (UNISEL) provides advanced study in marketing, combining specialist knowledge with academic and professional application to prepare graduates for advanced careers and research.

Program Structure

Marketing management, strategy and consumer behaviour
Digital marketing, sales, retailing and content creation
Internships, market simulations and applied case studies

Entry Requirements

STPM Grade C in two subjects with Mathematics and English at SPM level
Foundation, matriculation or diploma with CGPA 2.00
UEC Grade B in five subjects including Mathematics and English

Career Opportunities

Marketing Executive
Digital Marketing Specialist
Sales or Brand Manager

Highlights

Duration: 3 years
Intake: November and December 2026
Study mode: Full Time
Tuition fees: MYR 47,910 for international students

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Bachelor of Marketing (Hons) at Universiti Selangor (UNISEL)