Xiamen University Malaysia
Xiamen University Malaysia Campus: A Beacon of Excellence in Education, Located strategically in the bustling area of Sepang, Malaysia, Xiamen University Malaysia (XMUM) emerges as a pillar of international academic distinction, delivering high-quality Chinese education to the Southeast Asian region. As an overseas campus of the esteemed Xiamen University in Fujian, China, XMUM offers students an exceptional educational journey that merges the rich legacy of a respected Chinese institution with
Yearly Tuition Fees
Course Overview
The Bachelor of Arts in Advertising (Honours) at Xiamen University Malaysia covers advertising, public relations, branding and integrated marketing communication. It develops creative, strategic and research skills through practical and industry-oriented learning.
Program Structure
- Advertising, public relations and integrated marketing communication
- Branding, digital marketing, strategic communication and event management
- Research, creativity, data analysis and real-world professional practice
Entry Requirements
- An accepted STPM, A-Level, UEC, foundation, matriculation or diploma qualification is required
- Applicants must satisfy the programme's published academic entry standard
- English-language requirements apply as published by the university
Career Opportunities
- Advertising and public relations agencies
- Corporate and non-profit communication departments
- Digital media, marketing and event organisations
Highlights
- Duration: 3 years
- Intake: February / April / September
- Study mode: Full Time
- Tuition fees: RM 29,000 per year
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