Nilai University

NILAI University Malaysia stands as a pillar of educational distinction, strategically located within the vibrant educational landscape of Malaysia, and is committed to delivering exceptional education that resonates with the demands of both the local and international markets. While it may not boast the ancient heritage of some British universities, NILAI University has quickly established itself as a center for academic and professional excellence, focusing on areas such as business, engineeri

Course Information

Academic Qualification

Bachelor

Duration

3.0 years

Intake

January, April, July, October

English Requirement

5.5

Class Type

Full Time

Offer Letter

Free

Yearly Tuition Fees

First Year

22,600

MYR

Second Year

22,600

MYR

Third Year

19,100

MYR

Total Tuition Fees 64,300 MYR

Other Fees

Application Fees + Visa 3,600 MYR

International Administration + Registration 8,500 MYR

Total Additional Fees 12,100 MYR

Grand Total (All Fees) 76,400 MYR

Course Overview

The Bachelor of Business Administration (Hons) in Marketing at Nilai University equips students with comprehensive marketing knowledge and practical skills, preparing graduates for dynamic roles such as Marketing Manager, Product Manager, and Public Relations Executive.

Program Structure

Year 1: Foundational courses including Principles of Marketing, Introduction to Financial Accounting, and Principles of Management.
Year 2: Intermediate subjects such as Consumer Behaviour, Digital Marketing, and Business Research Methods.
Year 3: Advanced topics like Strategic Marketing, Global Marketing, and completion of an Internship.

Entry Requirements

STPM: Pass with a minimum Grade C (GP 2.0) in any two subjects, and a pass in Mathematics and English at SPM level.
A-Level: Pass with a minimum Grade D in any two subjects and a pass in Mathematics at SPM level.
UEC: Pass with a minimum Grade B in five subjects and pass in Mathematics and English.
Foundation/Matriculation: Pass with a minimum CGPA of 2.00.
Diploma/Advanced Diploma (Level 4/5, MQF): Pass with a minimum CGPA of 2.00 or its equivalent.

Career Opportunities

Marketing Manager
Product Manager
Social Media Executive
Public Relations Executive
Marketing Consultant
Brand Executive
Business Development Executive
Bank Executive

Highlights

Duration: 3 years (9 semesters)
Intakes: January, June, September

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Bachelor of Business Administration (Hons) in Marketing at Nilai University